Carrot Health Blog

The Wall Street Journal on How Insurers Use Personal Data to Inform Health Interventions

Health plans have come a long way in the last couple of years in understanding that social factors impact individual health and population health. And as they gain access to better and better data, insurers are figuring out how to...

6 Steps to Precision Marketing for AEP

The pressure to boost Medicare member acquisition, revenue, and market share intensifies each year. Across the country, mid-sized regional health plans face national competitors with formidable resources and marketing muscle. To hold their own, regional plans must not maintain current...

Medicare Advantage Market Intelligence Needed to Acquire, Retain, and Engage Members

In the rapidly growing Medicare Advantage market, mid-sized regional health plans must work smarter with data to compete against the major national players. Success in acquiring, retaining, and engaging members increasingly depends on deep and timely Medicare Advantage market intelligence....

How to Drive Member Retention and Acquisition for 2020 AEP

During the most recent AEP, 80% of health plans that used Carrot Health’s MarketView platform, data modeling and segmentation for 2019 AEP outperformed their competitors in comparable markets. Our customers saw 7.8% net growth compared with competitor losses of -2.7%....

Subscribe to Email Updates