Carrot Health Blog

How to Drive Member Retention and Acquisition for 2020 AEP

During the most recent AEP, 80% of health plans that used Carrot Health’s MarketView platform, data modeling and segmentation for 2019 AEP outperformed their competitors in comparable markets. Our customers saw 7.8% net growth compared with competitor losses of -2.7%. In addition, they realized 460% year-over-year growth when comparing 2019 with Carrot (7.8%) to 2018…

How to leverage Medicare Advantage market intelligence

How Health Plans Can Harness Data and Thrive in Medicare Advantage Markets

Health plans competing in the Medicare Advantage market have common goals: acquire, retain, and engage members, preferably at higher rates than other plans in the same market. Unfortunately, many plans pursue these goals without the benefit of deep and timely market intelligence. Lacking the infrastructure to access, manage, and leverage timely and accurate data easily…

Help for Health Care Analysts: In-Depth Data on AEP Winners and Losers in 24 Hours

Medicare health plans are mired in CMS enrollment data right now and pressed for time to answer some critical questions about their AEP performance: How does your AEP success, or lack of, compare to the competition? What product features won in your region? What plans gained the most market share from AEP and age-in’s? How…

Managing and Predicting Risk: What Health Insurers Need to Know About Patient Data

It’s an exciting time to be working with data in health care. With advances in artificial intelligence (AI), machine learning, blockchain and digital health – along with marketing segmentation and personalization – it seems the industry is making advancements every day with how we use patient data. These innovative tactics have the potential to improve…

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