Carrot Health Blog

The Black Swans of Healthcare

US healthcare spending is increasing at an unsustainable rate (18% of GDP and climbing). When one digs into the dynamics of healthcare consumption, a major dilemma emerges: the majority of the population spends little to nothing on care, and a...

The Always-On Healthcare Consumer

The Harvard Business Review recently published a great article by Werner Reinartz about changing consumer purchasing behavior. Reinartz’s thesis is that consumers increasingly view shopping as an “ambient” activity. Instead of the old paradigm of first experiencing a need, then going to a store,...

Why Your Customer’s Healthcare Journey Matters to You

“Life is a journey, not a destination.” Ralph Waldo Emerson is often wrongly identifiedas the source of this quote. What he actually said was: "To finish the moment, to find the journey’s end in every step of the road, to live the...

“Market vs. Medicine” – A Roadmap For A Better Healthcare Future

As French counter-revolutionary Joseph de Maistre famously said, every nation gets the government that it deserves. The corollary to this statement is that institutional power structures – governments, legal systems, economic institutions – must reflect the norms and values of...

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