Carrot Health White Papers & Case Studies

Carrot MarketView Case Study: Leveraging Consumer Data to Grow Medicare Market Share

When facing rapidly evolving regulatory and competitive environments, health plans must be nimble, proactive, and ready to adapt. In this case study, we discuss how Medica used the Carrot MarketView™ software platform to respond to an upcoming Medicare regulatory shift...

Case Study: Measuring the Impact of Pharmacy Customer Loyalty on Health System Utilization and Readmission Rates

Do you know how to measure the value that a business unit delivers to its parent health system? In this case study, we analyze the impact of pharmacy customer loyalty on the Fairview Health Services system. Using individual-level consumer data...

Merle Power! Living Long and Prospering

Merle Phillips is a petite 110-year old 4’9” fireball who keeps doing big things. What accounts for Merle’s ultra-longevity and, more importantly, her high life quality? While having good genes influences lifespan, social determinants of health play an even more...

The Iceberg Cometh: Welcome to Sickville, USA

Increasingly, the U.S. healthcare system devotes resources, attention and innovation to managing the care of patients with cancer or chronic illness. However, it vastly underestimates the growth of that population and is poor at identifying individuals who will end up...

The Secret Sauce of Population Health

The “secret sauce” of population health blends access to data with actionable analysis, curates partnerships across sectors, and connects with communities to create options for upstream interventions. This paper outlines changes in the health landscape, defines the social determinants of...