Acquiring New Members in Changing Times

Market Share Graphic

With so many unknowns amid the COVID-19 crisis, our customers are asking what they should do to engage members and communities while continuing to provide exceptional member experience and high-quality care. At Carrot Health, we are actively developing data-driven solutions to support you during this challenging time. Our goal is to help inform your decision-making with the most complete set of data and analytics possible.

We are hosting a monthly series of educational webinars, “Adjusting to the New Normal”, that discuss how COVID-19 is impacting three key aspects of your business. We will use a data-driven approach to analyze current market dynamics, and discuss what to expect over time.

  • How to acquire new members and drive GROWTH (April 23, 12:00 CT): How might consumer preferences be impacted by COVID-19, and how should your marketing tactics respond? Learn how to use appropriate data points to approach the upcoming AEP period with sensitivity and precision.
  • How to manage QUALITY measures (May 28, 12:00 CT): Given the level of uncertainty and vulnerability among Medicare consumers across the country, strong member experience and customer service is paramount. Learn about the future of Star Ratings and how they will be affected by changes in government programs in 2020.
  • How to manage the HEALTH of your covered population (June 25, 12:00 CT): Social and environmental needs will become more pressing in the months ahead. Using social determinants of health data and analytics to guide program planning and targeted interventions is more important than ever. Learn how to prioritize tailored outreach to specific cohorts of your population that represent a greater health and social risk.

Please join us on April 23, and the fourth Thursday of every month at 12:00 CT through the summer. We look forward to engaging with you in this format until we are all able to attend conferences in person.

To register, please click the button below. After registering, you will receive a confirmation email containing information about joining the webinar.