Insight to Action

We are enabling a future with no barriers to better health, for everyone. We believe that shining the bright light of data onto our disparities will help us, all working together, improve health.

  • We curate and analyze consumer data to provide a 360-degree view of the individual.
  • Our Carrot MarketView™ software platform provides actionable insights to inform Growth, Health, and Quality.

For Payers

Drive growth, gain market share, improve population engagement and health outcomes.

For Providers

Leverage SDoH risk identification, capture new patients, improve patient health outcomes and engagement.

Harness the power of one of the largest datasets in the health industry

A 360º View of Consumers | Members | Patients

Consumer Data

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Identified U.S. Adults


Data Sources


Consumer Variables


Healthcare Data

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Current Lives

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Claims & Encounters

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Survey Responses

Webinar Series: "Adjusting to the New Normal"

Bringing Consumerism to Quality Improvement Campaigns for a Better Member Experience
September 24, 12:00 CT

The traditional approach to member outreach for health plan quality improvement does not capture the unique consumer behaviors, interests, and aptitudes of each individual. This may lead to misalignment in timing, modality, and message – and unnecessary expense, member abrasion, and failure to spur members to close gaps. Please join this webinar for an in-depth and data-driven discussion on harnessing consumer data and predictive analytics to create diverse and intelligent member outreach campaigns that lead to improved quality outcomes.

Carrot Health Insights

Two Sides of Frogtown

When George Floyd was murdered by police on May 25, protests spread quickly throughout Minneapolis and St. Paul. In our most recent Carrot Health Insights, we discussed the connection between public health and public safety. Our data tells a clear story: the same behavioral, economic, social, and environmental risk factors that contribute to disparities in health outcomes also...

Explore the connections between consumer data and health outcomes. Subscribe to Carrot Health Insights.